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Ilaria leads marketing and communications at Martin Tolhurst Solicitors, strengthening the firm's brand, raising its profile, and connecting with clients and communities across Kent and the South East.
With a background in digital marketing, brand development, public relations and events management, she oversees a wide range of marketing initiatives, from strategic campaigns and content creation to social media, internal communications and community engagement.
Since joining Martin Tolhurst in March 2020, Ilaria has played an active role in developing the firm's marketing activities, combining creative thinking with a strategic, results-focused approach.
I graduated from La Sapienza University in Rome in 2017 with a degree in Communication and Marketing, although my interest in the subject started long before then.
What I love most about marketing is the combination of creativity, strategy and communication. It's about understanding people, finding the right message and bringing ideas to life in a way that makes a genuine impact.
Before joining Martin Tolhurst, I gained experience across different industries, including jewellery, hospitality and small business consultancy. These opportunities gave me a broad understanding of marketing, from digital campaigns and social media to brand development, content creation and events.
I moved from Italy to London to develop my career and explore new opportunities, eventually joining Martin Tolhurst Solicitors in March 2020.
Since then, I've enjoyed being part of a firm where something new is always happening. From developing marketing campaigns and celebrating our people's achievements to supporting local community initiatives, no two days are quite the same.
I particularly enjoy the challenge of making legal services more accessible and approachable through clear, engaging communication, while finding creative ways to showcase the people and values behind the firm.
Outside of work, I love travelling, discovering new places, solving a good mystery and spending time with family and friends. And as an Italian, good food (especially pizza!) will always have a special place in my heart.
A chef! Preferably somewhere sunny in Italy, cooking delicious food and making people happy. Italian food has always been one of my greatest passions.
Film: The Notebook. I'm a hopeless romantic, and Allie and Noah's story gets me every time.
Book: Pride and Prejudice by Jane Austen. I love Elizabeth Bennet's independence, wit and strong personality.
Song: Creep by Radiohead. An all-time favourite that I never get tired of listening to.
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